Google Statistics in 2021 [Infographic]

Google has almost become a synonym for the internet.

Everyone here is a Google customer in some way or another.

Every internet marketer loves Google as well.

These statements are no exaggeration, considering Google has over a billion people using each of its products and services.

If you want to look at the exact Google statistics about these products and services in recent times, TechJury has prepared a handy list for you.

But first, let’s check out some of the most staggering stats!

• Google handles more than 40,000 queries per second. That translates to over 3.5 billion searches every day!
• As of December 2019, Google holds 92.71% of the search engine market share!.
• You can get up to 30% more customers only by moving up one spot in Google’s search results.
• Users are 4 times more likely to click on a Google ad than on one by any of its competitors.
• Google’s search volume grows by about 15% per year

1. As of September 2019, Chrome has a 60.08% browser market share globally.

(Source: Statista)

To paint a better picture, Firefox is second with only 9.54%. Third comes Safari at just 7.41%. This shouldn’t be shocking, as Chrome hit 1 billion monthly mobile users back in April 2016.

2. Android user count reached 2.5 billion in May 2019.

(Source: The Verge)

Android reached the 2 billion mark back in 2017. During the announcement, Sundar Pichai, CEO of Google, disclosed Maps, Search, and Gmail statistics as well. It was announced all three services had passed the 1-billion mark.

3. In February 2019, YouTube had over 2 billion monthly users.

(Source: TubeFilter)

At the beginning of 2018, this number was sitting at 1.5 billion. This only shows how quickly Google is expanding on all fronts.

4. On average, there are 3.5 billion search queries every day.

(Source: InternetLiveStats)

This translates to 1.2 trillion yearly searches. 40,000 queries per second.

These Numbers Just Show How Majestic Google Is in Terms of User Base

Have a look at the following Google facts to understand how big it is from different perspectives. I’ve also tried to make obvious their efforts to become a mighty corporation that has fully permeated our society!

5. Chrome was responsible for 44.06% of all mobile web traffic in the U.S. in December 2019.

(Source: Statcounter)

Safari leads the way with 48.12% in the U.S. but this comes as no surprise, as it is the go-to browser for all iOS devices.

6. In 2017, Google Chrome showed 250 million security warnings each month, preventing users from accessing malicious websites.

(Source: Google Blog)

They’ve also spent over $3.5 million on rewarding security researchers to make Chrome a solid fortress for the Google user base.

7. Google Stats prove their Safe Browsing Tool secures more than 3 billion devices worldwide.

(Source: TechCrunch)

The data is taken from a 2018 survey. The volume of devices in 2013 was 1 billion, while in 2016, it reached 2 billion. Impressive growth, no matter how you look at it.

A Break From User Base Stats for a Moment

Let’s see how big it is in financial terms.

8. Google earned $39.1 billion in revenue for Q4 of 2018.

(Source: Statista)

Back in Q1 2008, their revenue was $5.18 billion, which makes it almost an eight-time jump for a decade. To draw a more consistent frame, Q3 Google revenue data in 2013 stood at $13.75 billion, while the same number for Q2 2016 was at $21.3 billion.

Now, let’s check how trusted it is amongst investors.

9. Google’s IPO surfaced on August 19, 2004.

(Source: Search Engine Land)

Google first offered $19,605,052 worth of shares, at $85 per share. This valued the company at over $23 billion back then. Being just a five-year-old company, its employees instantly became millionaires.

10. Two days before the IPO, Google had indexed a bit over 4 billion pages.

(Source: Search Engine Land)

Yes, that seems microscopic nowadays, but almost fifteen years ago, it was a lot. Also, the Google company profile wasn’t that of an almost monopoly at the time. Infoseek, AltaVista, Lycos, and Microsoft MSN Search were all in close competition with them.

11. Each invested dollar in Google’s IPO in 2004 would have turned into $22 by 2017.

(Source: Fortune)

Had you invested $45,500 back when Google’s public initial offering occurred, you would have turned into a millionaire by the end of August 2017. A 22-times investment increase is nothing to laugh at, and it’s still growing.

12. In 2015, Google split up into several subsidiary companies.

(Source: Lifewire)

The creator duo of Google, Sergey Brin and Larry Page, became heads of Alphabet, a new holding, of which all their other companies became subsidiaries. As of August 2015, Google is now just one of the nine companies under the Alphabet umbrella.

The other eight are Google Fiber, Nest, Calico, Verify Life Sciences, GV, X Development LLC, CapitalG, and Boston Dynamics.

Nevertheless, each subsidiary has autonomy. This decentralized management system is modeled after Berkshire Hathaway, where Warren Buffet is Chairman and CEO.

13. Google becoming Alphabet is a power move to a technology conglomerate state.

(Source: Investopedia)

The introduction of Alphabet as a parent company enabled Google to expand its horizons and pursue technological development in new fields. Healthcare, life sciences, robotics, and even anti-aging solutions are among the main interests of the newly formed behemoth.

The founding members of Google have always claimed theirs isn’t a conventional company and they didn’t intend to turn into one. So far, so good.

14. There are two corresponding ticker symbols to Alphabet shares.

(Source: Investopedia)

It’s not common for a company to have more than one ticker symbol, hence the GOOG vs GOOGL debate. The first one is priced at $1,197.25 a share and the second – at $1,202.77 per share. (as of this article’s writing)

This stock split occurred in Q2 of 2014, creating A and C shares in the process.

While for some this is just a stock split, others perceive it as something more. GOOGL is assigned to A class shares, while GOOG represents the C class ones. The B shares are held by the Alphabet Inc owner core, those aren’t traded on public markets.

The Biggest Revenue Source For Google as a Company Comes From Ads

I doubt that statement catches anyone off guard. I had to disable my AdBlocker multiple times until I got this piece done.

15. Google generated $116.32 billion in 2018.

(Source: Statista)

85.4% of those earnings came through advertising. 70.7% of those were Google Sites revenue, while the other 14.7% came from Google Network web sites.

Other revenues, such as cloud services, Google apps, and hardware sales, equaled 14.6% of their yearly revenue.

16. 90% of all internet users see Google Display Ads.

(Source: PowerTraffic)

Despite ad blockers, Google Stats point to huge ad reach among people. This isn’t a coincidence, as 65% of all search results are shown Google Ads targeted at people with buyer’s intent.

To Be That Rich, You Need to Go Global

And Google does exactly that. On all possible fronts.

17. Google.com is the most visited website in the world in 2018.

(Source: WeAreSocial)

According to both SimilarWeb and Alexa rankings, Google.com had the widest reach across the globe in 2018. The site ranked first on their lists, with an average visit time of 07:07 and 07:35 minutes respectively.

18. Users from certain countries/regions can’t access Google Inc services.

(Source: Google)

Cuba, China, Crimea, Bangladesh, Libya, Tajikistan, Afghanistan, North Korea, Iran, Syria, and Sudan are restricted from Google usage in 2019 for one reason or another.

Google Performs Incredibly in Technical Terms as Well

We already knew that, yeah, but there is much more to it than meets the eye. Google is determined to claim the tech crown once and for all.

19. 2 billion lines of service code span across all Google internet services.

(Source: Wired)

Rachel Potvin, Engineering Manager at Google, shared this during an interview in 2015. For comparison, Windows 10 back then consisted of 50 million lines at best.

And all these Google code lines are part of a single structure.

Detailed statistics about Google reveal Maps, Docs, Search, Google+, Calendar, Gmail, YouTube, and many more sitting in a single repository, accessible by all Google engineers. Imagine 25,000 people working as a single mind, accessing common knowledge bases and galaxies of already written code.

20. Google’s version control system is called Piper.

(Source: Wired)

Piper, in Potvin’s words, spans as much as 10 Google data centers. 85 TB of data. 45,000 repository changes (commits) per day. 15 million lines of code appearing in 250,000 different files every week.

Massive.

Let’s Dive into Some Sci-Fi Google stats

They haven’t landed on Pluto yet, but Google projects are pretty bonkers.

21. Google X was founded in 2010 as a moonshot factory to battle the most urging world’s problems.

(Source: Google X)

Google X sounds like a secret Batcave. In fact, it’s way more than that.

The company strives to solve problems around the world by proposing radical solutions. Internet-spreading balloons, drone delivery services, electricity-generating kites, light beams carrying data, and many more are being developed at X.

22. Waymo driverless cars “graduated” from Google X in 2016.

(Source: Google X)

Probably the most famous X project, Waymo is one of the top-performing companies Google owns.

It intends to bring an entirely new level of security to driverless cars. Its aim is to reduce the share of human error accidents once it becomes ready for commercial use.

23. Google developed a “connected” Levi Jacket in 2017.

(Source: Fast Company)

It may sound a tad less impactful than Waymo, but the Commuter Trucker jacket can be a cool IoT gadget.

It acts as an interface between the wearer and their phone. You can answer or ignore calls, change the music, search for travel updates – all of that without looking at a screen or stopping to check your device.

24. Android Auto came to full light in 2018.

(Source: The Ambient)

Google isn’t only trying to develop smart cars from the ground up. They also aim to make existing cars smarter for us.

Android Auto connects with your vehicle, enabling you access to Google maps statistics, notifications, messages, apps, and music without having to look away from the road.

The infotainment system is operated solely through voice commands, so you wouldn’t put yourself in a risky situation.

25. Google spent an estimated $8 billion on R&D in 2013 alone.

(Source: Fortune)

Be it a self-driving car, medically enhanced eyewear, or constantly moving Wi-Fi balloons, Google goes for its dream of a better world in a big way. Back then, Google employed 18,600 people in research teams across all of their projects.

26. Google Stats reveal they’ve spent $3.9 billion on AI in disclosed deals since 2006.

(Source: TechRepublic)

The biggest portion of these went to Nest Labs in 2014. Google acquired 103 startups across 15 technological companies for a total of $3.2 billion. To compare, Amazon comes second in all-time AI spending with $871 million.

27. Google has acquired 233 organizations since 1998.

(Source: CrunchBase)

The most expensive has been Motorola Mobility, acquired for $12.5 billion in 2011. Second comes Nest Labs, and third is DoubleClick for $3.1 billion. AI startups are a crucial part of the Google Inc development plan.

28. Currently, Google AI employs 1953 researchers.

(Source: Google AI)

And these are just the core teams of researchers across all projects. You can explore these projects through the Google AI website and get to know the latest trends and predictions in the sphere.

29. Google is green as well.

(Source: Google)

As we can see, Google is okay with spending their profits on worthwhile causes. They aim to find ingenious methods to solve society’s problems.

30. In 2018, Google Maps stats helped drivers with 1 billion kilometers of alternative routing.

(Source: Google APIs)

By using Maps’ routes, people are reaching their destination quicker and this translates into less carbon monoxide for the air we breathe.

31. Google is now carbon neutral.

(Source: Google Sustainability)

In 2017, the giant managed to match 100% of its global energy consumption with the energy it produces from renewable sources. Whether you are using Google Home, Cloud, or G Suite, there are zero carbon emissions associated with the workload.

32. Google diverted 91% of its global data centers waste from landfills in 2017.

(Source: Google APIs)

Google stats and facts suggest they’re doing everything possible to “clean up after themselves”, if you will.

They continue to search for new ways to avoid polluting the Earth. To this end, they are working with numerous companies to come up with the best ways to achieve this.

33. Google’s data centers are 50% more efficient in terms of energy consumption than their competitors.

(Source: VentureBeat)

This has been true since 2011, which means Google has been putting effort into being eco-friendly for quite some time now.

Getting Acquainted with the Bigger Picture!

Now, it’s time for some details about each separate Google feature.

34. Gmail has 1.5 billion active users in 2019.

(Source: AndroidPolice)

One Gmail account for every five people in the world. Still, some users may have more than one account, but it’s still an enormous user base.

35. Gmail’s email client market share is 27%.

(Source: Email Client Market Share)

In 2019, Gmail’s client is just 1% away from the one for Apple iPhone, which has а 28% email market share.

36. Gmail’s logo was created overnight before the launch.

(Source: The Verge)

Dennis Hwang apparently follows the deadline psychology – it states that right before the very deadline you get the best results. While quite often this isn’t the case, it worked splendidly here. Thankfully, today you have a vast choice of logo builders that can get the work done in minutes. 

37. Google Search was responsible for 63.1% of queries in October 2018.

(Source: Statista)

Microsoft is second with 24.3%, Oath is third with 11.6%. To put Google’s dominance in perspective, their “weakest” performance from 2008 until now, came in January ’08 – with just 58.5% of search queries.

38. Google processes over 7 billion search queries daily in 2019.

(Source: Website Hosting Rating)

They’ve doubled their average query volume from 2016 in just three years. Also, 15% of all queries are unique. (i.e. they haven’t been searched before)

39. Google Search’s desktop market share is 90.22% in 2019.

(Source: StatCounter)

When it comes to market hegemony, Google destroys the competition right now.

In comparison, the second place is for Bing, with only 4.2%. Third is Yahoo with 2.65%.

40. Google Search is even bigger in terms of mobile market share – 95.2% in 2019.

(Source: StatCounter)

Second is Baidu with 1.45%, and third comes Yahoo with 1.02%. Seems like a point of no return for everyone trying to reach Google.

41. A recent Google searches report found the most expensive Google Ads keyword in 2019.

(Source: Shoutech)

The winner is “Business Services” at $58.64.

Second comes “Casino” at $55.48. Last in the Top 10 is “Medical Coding Services” at $48.84.

42. Google AdWords became Google Ads on July 24th, 2018.

(Source: Google)

New name, new logo, a new Help Center, and more cool Google stuff. The brand strives to combine Search, Video, and Display into a powerful tool for marketers to use.

43. In 2006, Google acquired Youtube ahead of several rival companies.

(Source: The New York Times)

Google paid $1.65 billion to acquire the video streaming platform. They beat Microsoft, Yahoo, Viacom, and News Corporation to close the deal.

44. In 2007, YouTube alone passed the combined internet bandwidth volume of the year 2000.

(Source: Media Literacy)

Not much to add here, just food for thought.

45. In 2019, YouTube has 1.9 billion active monthly users.

(Source: Hootsuite)

To put this into context, that’s almost half of all internet users globally.

46. Only 20% of YouTube accounts come from the US.

(Source: Omnicore Agency)

This only speaks for the global reach of both YouTube and Google.

47.  Chrome is the most used browser worldwide at 62.9%.

(Source: TechAdvisor)

Data is from a January 2019 research, with a second place for Safari – 14.3%. Then come Internet Explorer & Edge (7.1%), Firefox (6.2%), and Opera (3.0%).

48. Chrome’s search bar can be used as a calculator.

(Source: SysTweak)

This one doesn’t have numbers in it. Knowing that can come in handy, though.

Oh, a random Google Translate encounter!

49. Google Translate translated an average of 143 billion words daily in 2018.

(Source: Techspot)

Over 100 supported languages, almost instant spoken conversation translations, and even visual translation make Google Translate the easiest tool to use worldwide.

50. Google Earth passed 350 million unique installs worldwide in 2018.

(Source: G Earth Blog)

Over 350 million instances activated. It comes as no surprise, considering it’s available in 13 languages and covers over a third of our planet’s surface. And all of it is in HD.

51. Google Maps statistics show they consist of 21 million gigabytes of data.

(Source: Mashable)

Or simply, 20 petabytes. Street, aerial, and satellite images keep growing in size, as Maps is constantly developing more.

52. Google is developing an AR Maps feature from 2018.

(Source: The Verge)

Receiving real-time directions through augmented reality may soon be available to users all around the world. Google is not only trying to improve its maps feature. They are aiming to bring it to an entirely new level.

The app acquires your GPS location and uses Google Street View stats to help you reach where you’re going.

53. In 2019, Google Pixel is the smartphone with the fastest growing share in the US with a 43% growth year-over-year.

(Source: 9to5 Google)

Apple has longer replacement rates, Samsung isn’t as influential as they’d hope, and ZTE isn’t on the US market at the moment. With that in mind, Pixel is gaining market share at an incredible speed compared to them.

54. In 2018, Google Assistant managed to triple its reach on hardware devices.

(Source: Computer World)

Google stats and facts show this happened in just four months, from January to April. The jump from 1,500 to 5,000 is, to say the least, impressive. Although Amazon’s Alexa still has the lead with 12,000 devices, experts believe the future is bright for Assistant.

AI-driven assistant apps will spread to many more device types – clothes, accessories as well as IoT devices, so Google will have a better grasp of the new territories. (Siri dominates smartphones and Alexa is mostly found on home appliances)

55. “World Cup” was the most searched keyword in 2018, according to Google Trends.

(Source: Google Trends)

After all, it was World Cup season in the summer of 2018. Still, I didn’t expect to see it ranked at the top, according to the Google stats. “Avicii”, “Mac Miller”, and “Stan Lee” were next. Fifth was “Black Panther”.

56. Google Drive hit 1 billion users in 2018.

(Source: TechCrunch)

Joining Chrome, Gmail, Maps, Android, YouTube, and Google Play Store, Drive is also now part of the 1B Club. Drive was launched in 2012, so that’s quite a nice milestone for just six years.

57. Google Cars monitored London’s air quality in 2018.

(Source: Digital Trends)

Only two vehicles were assigned with this task, but it is still a step ahead of the competition. They took air pollution checks once every 30 meters while driving around the city.

58. More facts about Google you might not know-  Chromebooks’ OS can run apps, native to other operating systems.

(Source: Systweak)

Apps for Chrome, Android, Windows, and even third-party ones are available on a Chromebook. The whole system runs on a Linux-like environment that can apparently emulate others as well. That kind of diversity definitely works in Google’s favor.

59. Google Books striveа to scan 129 million unique copies of existing books in 2020.

(Source: Eye Q Advertising)

Those guys wanted to digitize all books humanity has produced by the end of 2020. The biggest virtual library is coming, perhaps.

Aside From All This, Google Has Always Been in the News

What are Google stats and facts if we don’t turn to more serious topics at least for a bit?

60. Google aims to fulfill gender equality expectations, but it has a long way to go.

(Source: The Guardian)

In 2017, a class-action lawsuit against Google accused the company of systematically underpaying women on similar job positions as men. The suit was filed on behalf of all female employees there for the 2013-2017 period.

In addition, in 2019, the US Department of Labor furthered the same accusations and started investigating Google. The curious detail this year is that actually, Google underpaid many men, while trying to even the scales.

61. Gender division stats about Google: Over two-thirds of Google employees are men.

(Source: Google Diversity)

According to 2018 Google workforce data, 69.1% of their employees are men. This leaves 30.9% for women. In addition, 53.1% of employees are White, 36.3% are Asian, with all other races falling below the 5% line.

62. The most recent strike because of alleged gender inequality erupted on November 1st, 2018.

(Source: The Verge)

There were protests in New York, London, Berlin, Dublin, Tokyo, and several other locations. The protesters demanded sexual harassment, racism, and discrimination termination in the company. Their demands also included bigger pay transparency in Google to ensure gender equality in the giant’s ranks.

Okay, We’ve Covered a Lot

Time for some interesting facts about Google to wrap it up!

63. The very first Google Doodle came to light in 1998.

(Source: The Atlantic)

The Burning Man stick figure was doodled in reference to the Nevada festival of the same name.

Its purpose? To let users know Sergey Brin and Larry Page were on vacation and couldn’t fix any possible tech issues with the platform.

64. In December 2018, Sundar Pichai sat down before Congress.

(Source: Inc.)

Google’s CEO answered questions from the House Judiciary Committee for more than three hours. However, their inquiries weren’t directed at the most obvious Google facts controversies – data collection and sexual harassment accusations.

Congress members were more concerned with some hate speech, targeted at them, appearing on a kid’s smartphone. The fact the word “idiot” brought up Donald Trump in Google searches had also raised a few eyebrows in Congress.

65. Google spent a total of $50 million on lobbying in 2017.

(Source: 9to5 Google)

$18 million of those spent with Donald Trump’s administration. This shouldn’t shock us, as not just Google, but the whole tech industry had numerous issues with Trump’s presidency.

By the way, have you ever wondered what was Google’s original name?

And if they even had another name?

Was it Web Demolisher 1996?

Soon.

66. The first ever Google storage PC was built with Legos.

(Source: SAGipl)

Yep, Legos were the backbone of Google storage back then. At least for a time. Chrome also partnered with Lego Australia to enable Lego builder in the search engine. However, that experiment is now closed.

67. Google.com was officially registered on September 15th, 1997.

(Source: Business Insider)

Nonetheless, Google launched its platform a year later – September 27th, 1998. This date is considered Google’s birthday.

68. On average, first page results in Google load in less than 2000 milliseconds.

(Sources: Website Hosting Rating)

Given the fact 75% of all Google users don’t click on results from page 2 and up, it is crucial to have a fast website so you can land on the first one.

69. The “I am feeling lucky” Google feature isn’t a users’ favorite.

(Source: Pandora FMS)

Just 1% of people on Google use the option. Interestingly enough, it bypasses all possible paid ads, which accounts for hundreds of millions of dollars in losses for the conglomerate. However, it’s not going away anytime soon.

After all, it’s part of the core Google ideology.

70. Google’s initial name was BackRub.

(Source: Business Insider)

We are aware that both inventors of Google are keen on wordplay. The explanation behind the name? Well, their platform analyzed backlinks to determine the websites’ importance.

Conclusion

We’ve taken a pretty detailed trip through Google’s dominance metrics and we even had time to chill out with some fun facts.

This should give you a better, more solid awareness of how the tech giant operates and grows as a service. Using any of Google’s features eases our stay on the internet, boosts our skills and knowledge, and ultimately provides a complex virtual environment to explore.

I haven’t written all existing Google statistics, but that seems rather impossible. If you want to know something more, just “Google” it!