
Muninder Adavelli
Updated · May 31, 2023
Raj Vardhman is a tech expert and the Chief Strategist at TechJury.net, where he leads the research-... | See full bio
Ten years since its launch in 2010, Kik has been gaining traction - from 2,000,000 monthly active users in November of 2013 to 300,000,000 users in 2023.
The traction was partly attributed to the app's focus on anonymity, which gained popularity among users. However, it also became the subject of criticism. Cyberbullies took advantage of this feature which led Kik Interactive to implement safety features like "Report Button."
With these changes over the years, let's learn more about Kik's traction with its users.
With Kik's increasing popularity over the years, the messaging app has developed more features to give options to users. Aside from being a messaging app, it became an alternative platform for advertising and even dating.
The following statistics will show how well the Kik app is doing.
Kik has over 300 million registered users worldwide. In contrast, the website version has had over 4 million visits in the last three months. Most of the traffic for Kik comes from mobile devices, accounting for 87% of the total visits.
With this, let's check out how the app version is doing through its usage statistics.
(Earth Web, Forbes)
Active users spend an hour daily in the mobile app with 2.24 minutes per session. That's around 74 minutes per day.
(Search Logistics)
Globally, Kik has 2.5 million people who use the app daily. This growth in daily log-ins has been credited to the people who make Kik their central messaging app.
(Earth Web)
These statistics display that users with age 13 to 24 years old occupy three-quarters of the total active users of the Kik app. This also supports the claim that Kik is popular among teenagers in the U.S.
4. 6 billion emojis are sent daily on Kik.
(How To Apps, Kik)
Since the majority of the active users of Kik are teens, it's no doubt that emojis are widely used in this messaging app. According to Kik, 6 billion emojis are being sent daily using the app.
In the summer of 2017, the most famous emojis to use were the "face with tears of joy," "red heart emoji," and "kissy-face emoji."
(Earth Web)
In 2019, Kik was the top 8 most popular messaging platform in the United States. The app also ranked 11th as the most popular social networking mobile app in terms of average session length. Kik was initially founded in Canada but quickly gained traction with U.S. users.
Kik still has a long way to go to catch up with other messaging apps like Messenger and WhatsApp. But regardless of that fact, Kik has also proven to niche down the target audience it serves. Currently, the app is popular with teenagers; for sending messages, dating, and even brand awareness.
The app also has a community unique to what other apps have been serving. Although, with its anonymity feature, people must be more careful using the app. Others may take advantage of this feature and use it for their malicious gains.
The majority of Kik's active users are teenagers.
Kik has 15 million active monthly users.
With its 15 million active monthly users, Kik's steady development has been astounding. However, when competing with messaging app giants like Facebook Messenger and WhatsApp, Kik still has a long way to go.
Kik has been popular due to its anonymity feature. The username is the unique identifier in its system. Other details such as phone number and email address don't allow Kik to identify any user in its designs.
Raj Vardhman
Raj Vardhman is a tech expert and the Chief Strategist at TechJury.net, where he leads the research-driven analysis and testing of various technology products and services. Raj has extensive tech industry experience and contributed to various software, cybersecurity, and artificial intelligence publications. With his insights and expertise in emerging technologies, Raj aims to help businesses and individuals make informed decisions regarding utilizing technology. When he's not working, he enjoys reading about the latest tech advancements and spending time with his family.
Latest from Author
Your email address will not be published.
Muninder Adavelli
Updated · May 31, 2023
Updated · May 31, 2023
Muninder Adavelli
Updated · May 31, 2023
Muninder Adavelli
Updated · May 30, 2023