Updated · Nov 16, 2022
Spotify Acquires Wordle-Inspired Music Trivia Game Heardle
Updated · Jul 13, 2022
Yesterday, Heardle became the music streaming giant’s first game acquisition.
Expanding Offerings Beyond Music Streaming
The free-to-play music recognition trivia game shot up in popularity in the past year, following the success of Wordle. The New York Times acquired it for over $1 million recently.
Heardle has a similar concept, but it focuses on music. Players get five chances to guess the title of the song of the day.
It is unclear how many regular players Heardle has, but in the announcement, Spotify mentioned millions of users. The company did not disclose the terms of the deal.
It did, however, share that it has plans for Heardle to become a part of its music streaming app.
“Further down the road, we are also planning to integrate Heardle and other interactive experiences more fully into Spotify to allow music lovers to connect more deeply with artists and challenge friends — and have some fun in the process,” the company mentioned in the press release.
Following the acquisition, the company has opted for a minor font redesign to ensure the game matches its aesthetic. It also added a few links to take the player to the streaming platform.
From now on, when the player identifies the song, they will be able to stream it in full on Spotify.
With Spotify’s 422 million users, the acquisition will attract new players to the game.
This is not the only recent news from Spotify. The company previously announced that it is working on its Community social feature.
Dejan is a techie at heart who always dreamed of turning his fascination with gaming into a career. He finds working for TechJury a perfect opportunity to express his views of all kinds of different software. Being an avid reader, particularly of fantasy and sci-fi, Dejan pursued a degree in English Language and Literature. When not at his computer, he’s watching sports or playing tabletop games.
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