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SoundCloud is a powerful tool that allows previously-unknown music artists to obtain massive exposure, sometimes overnight. And unlike iTunes or Spotify, this open platform allows anyone to listen for free and upload tracks, so long as they own the rights.
SoundCloud is a fascinating concept and has a growing community. This post explores some of the most interesting SoundCloud statistics and why they matter.
Here are some interesting SoundCloud stats right off the bat:
SoundCloud is a significant player in the music streaming space. Plus, it allows you to discover music styles and artists you never knew existed.
Like the multitude of artists vying for your attention, here are several interesting stats.
Are you ready to discover SoundCloud stats? Let's dive in.
(Similar Web, Business Of Apps)
The number of monthly active SoundCloud users was 175 million in 2017, down from 200 million in 2016. The platform peaked in 2014 with 275 million users. In 2012, the platform had 125 million monthly users.
|Year||Number of Monthly Active Users, in millions|
The number of SoundCloud registered users reached 130 million in 2021, up from 115 million in 2020. Many of these users don't have accounts.
|Year||Number of Registered Users, in millions|
The platform had over 200 million soundtracks in 2020, up from 180 million in 2019. In 2016, SoundCloud announced it hosted more than 125 million tracks across all subscription tiers.
|Year||Number of Songs, in millions|
(Business Of Apps)
There were 22 million creators in 2019, up from 20 million in 2018. SoundCloud is the gift that keeps on giving to artists who want to get their careers off the ground.
|Year||Number of Creators, in millions|
SoundCloud is a highly active platform. Users make over 13 million searches each month to find notable tracks.
Not wanting the music industry to crash during the COVID-19 shelter-in-place orders, the platform offered artists millions of dollars and additional initiatives to help boost their long-term careers.
SoundCloud recently became a profitable company. Here are some stats for SoundCloud that relate to the platform’s financial performance.
(Business of Apps)
The platform reached $116 million in 2019 and $108 billion in 2018. For comparison, the company's revenue in 2016 was only $25 million.
|Year||Revenue, in $US millions|
The brand value was $700 million in 2021, up from $500 million in 2020. SoundCloud was valued at $350 million in 2018, up 133% from $150 million in 2016.
Despite being founded only in 2007, the audio platform is now valued at more than $800 million. However, it is still significantly less valuable than Spotify at around $30 billion and Pandora radio’s market cap of $2.68 billion.
|Year||SoundCloud Valuation, in $US millions|
In 2017, SoundCloud earnings were in bad shape. However, New York City-based investment bank Raine raised more than $169.5 million with the help of Singapore’s sovereign wealth fund, Temasek, to keep the company afloat.
(Music In Africa)
In 2020, total revenues at SoundCloud dramatically exceeded the company’s expectations. That same year, gross profit margins were up by more than 53 percent.
Let’s take a look at how SoundCloud measures up to other streaming services:
The United Kingdom comes in second with 5.6% of traffic. This is followed by Germany with 5.1%, France with 3.3% and Canada with 3.2%.
|Country||Traffic Market Share, %|
(Web Tech Survey)
And here are some statistics on SoundCloud Demographics.
31.4% of SoundCloud users are aged 18-24, 32.1% are aged 25-34, 16.9% are aged 35-44, and 19.6% are aged 45+.
SoundCloud is an exciting platform because it does things differently. Instead of following standard business models, it strives toward making human creativity more open-source.
SoundCloud statistics reveal that the platform allows access to all the music you could ever listen to from new artists. The downside is that you probably won’t be able to find your favorite tracks on it. And if you do, they will likely be remixes.
Even so, it’s good to have some choice, right?
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Updated · Oct 03, 2023
Updated · Oct 02, 2023