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Web filtering is like a digital security guard that checks the websites people want to visit. It looks at these websites and decides if they are safe or not. This filter helps organizations keep their internet safe from data breaches and cyber-attacks.
If a website is blocklisted, it stops users from going there. This ensures people don’t see things they shouldn’t see online.
In 2021, the web filtering market was valued at $4.5 billion. This is projected to achieve $9.5 billion by 2030. From 2021 to 2026, its compound annual growth rate (CAGR) is 14%. This significant growth is due to the rising number of businesses using web content filtering to protect their servers.
Continue reading to learn more about web filtering, its types, and why it is essential.
🔑Key Takeaways
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Web filtering is a tool that restricts access to specific websites or URLs to manage the content users can view. This tool helps individual users, families, and organizations have the choice to choose which content should be on display, maintaining online safety and security.
A web filtering tool operates through two primary methods: using predetermined lists and real-time content analysis.
Predetermined lists categorize websites to identify and block objectionable or harmful content.
The real-time analysis examines webpage content and stops it if it contains inappropriate or dangerous content.
Some web filtering tools use predictive analysis to identify and block potentially harmful URLs, safeguarding enterprise systems from potential threats.
Web filtering is often integrated into cloud protection software and encompasses different types tailored to various organizational requirements.
For instance, family filters aim to shield children from inappropriate content, while enterprise filters bolster network security by preventing employees from engaging in harmful or unproductive online activities.
💡 Did You Know? Web filtering uses algorithms and rules to restrict or allow access to certain websites based on predetermined criteria, such as content categories or specific keywords. |
Web filtering services can operate in various ways. Some factors that distinguish them are their approach to defining acceptable content and determining where and how their filtering rules are applied.
Some of the different types of web filtering include the following.
Web Filter Type |
Description |
Allow Listing |
This web filtering method allows access to specific websites or content deemed safe or appropriate while blocking everything else. |
Block Listing |
Restricts access to unsafe, inappropriate, or unwanted websites or content while allowing access to everything else. Its primary purpose is to prevent unintentional visits to phishing sites and other risky locations. |
Browser-Based Filters |
Similar to extensions or applications, this filter is a user's web tool that regulates website access and content based on preset rules. It's convenient and easily installed due to its widespread availability. |
Network-Based Filters |
As the name implies, a network-based filter is implemented at the network level. It is used to monitor and control internet traffic for all connected devices. |
Search Engine Filters |
This web filter used by search engines blocks or limits access to certain websites or content in search results. Google and similar platforms offer a Safe Search feature, allowing users to easily adjust their preferred level of protection in the Settings. |
Content Filtering |
Content filtering is a method used to filter web content based on keywords, categories, or file types. It prevents access to inappropriate, harmful, or malicious content. |
DNS Filtering |
A Domain Name System (DNS) filtering is an approach that filters internet traffic at the DNS level. It blocks access to specific websites or content by redirecting or blocking requests to their associated Internet Protocol (IP) address. |
URL Filtering |
Also called HTTP filtering, this technique filters web content based on specific URLs. It blocks access to websites with addresses that match blocklisted URLs. |
Client-Side Filtering |
Client-side web filtering, using device-installed software and preset policies, requires setup on each device but can be bypassed by users with administrative access. |
Server-Side Filtering |
This type of web filtering is applied on the server side. The server or network infrastructure analyzes and controls web traffic before delivering it to the client device. |
Content-limited ISPs |
Content-limited ISPs are set up by internet service providers (ISPs), restricting access to certain types of web content. This is often due to legal requirements or local regulations, such as blocking access to adult websites. |
Web content filtering is essential for several reasons:
By mitigating security risks, web filtering ensures a safer and more productive online environment. It enforces policies and controls the internet access for individuals and organizations.
✅ Pro Tip! Regularly update and fine-tune your web filtering settings to adapt to evolving online threats and ensure a balance between security and access for a safer and more productive browsing experience. |
There are many types of Web filtering software in the market. Each tool has something unique from the other, letting individuals and organizations control and restrict access to harmful internet content tailored to their needs.
Here’s a list of different web filtering software you can choose from:
Cisco enhanced its security portfolio through acquisitions, including the purchase of OpenDNS in 2015 which led to the creation of the Cisco Umbrella.
This cloud-based service safeguards users by securing the DNS layer and controlling internet access.
Cisco Umbrella web filtering protects against online threats before connecting to websites and allows content access control.
Pricing:
Key features:
With both console and API accessibility, Cisco Umbrella assures real-time threat context, offering a formidable defense against malware, phishing, botnets, and trojans.
💡 Did You Know? Cisco Umbrella began as a project called OpenDNS, which was primarily focused on providing a Domain Name System (DNS) service aimed at improving internet performance, reliability, and accessibility. |
FortiGuard web filtering tool suitable for schools, businesses, and government agencies. It comprises the FortiGuard Rating Server and the FortiGate multi-threat security system.
The Rating Server contains a vast database of web page addresses. A web filtering service blocks access to harmful and inappropriate sites when activated on FortiGate systems. These sites may contain phishing attacks and malware.
Pricing:
Key Features:
Though pricing details aren't public, FortiGuard's willingness to tailor solutions showcases its commitment to addressing specific security needs, cementing its position as a reliable, proactive, and advanced web security choice for diverse organizational requirements.
WebTitan web filtering is a tool suite that protects users from malicious websites and emails.
A managed DNS-based service called WebTitan Cloud suits small to medium-sized businesses.
This software blocks malware, viruses, and ransomware in real-time. It provides threat reports and allows for custom page-blocking settings and policies.
Pricing:
Key Features:
WebTitan Cloud offers an array of features that make it an indispensable tool for SMBs seeking reliable and comprehensive protection against online threats.
This tool’s affordability, scalability, and range of functionalities make it a great choice for businesses looking to fortify their cybersecurity measures.
The CrowdStrike web filtering software called Falcon is a cloud-based endpoint protection solution. It utilizes AI technology to detect intrusions on networks and endpoints.
Falcon claims to identify 99% of malware threats before affecting organizations or personal devices.
Pricing:
Key Features:
📝Note: To use the CrowdStrike web filter service, install the CrowdStrike Falcon agent on the endpoint devices you want to protect, and then manage and monitor those devices through the CrowdStrike Falcon platform, which provides real-time visibility and threat intelligence for proactive threat detection and response. |
DNSFilter includes AI-powered real-time phishing and malware protection, threat detection, and off-network protection.
It also provides customizable URL filters, analytics, and an SSL certificate.
Pricing:
Key Features:
DNSFilter's blend of advanced security features, scalability, and user-friendly reporting makes it a compelling choice for individuals, businesses, and enterprises seeking robust online protection and content control.
Web filtering is crucial to maintaining a safe and productive online environment.
It allows individuals and organizations to mitigate the risks associated with inappropriate or malicious online activities.
The choice of web filtering types depends on what your usage requires.
It can be for implementing parental control measures at home, adhering to educational institution regulations, or ensuring a secure browsing experience in corporate environments.
Web content filtering empowers users to safeguard themselves against constantly evolving threats found on the internet.
A web filter is different from a firewall. Web filters are responsible for restricting access to certain online content. Firewalls safeguard your network by preventing external threats from compromising internal services and computers.
Open Google Chrome on your computer. Click the three vertical dots in the upper right corner and go to Settings. Go to Privacy and Security, then click Safe Browsing. To turn it off, choose the no protection option.
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